Collateral Stain Stories
Tide
When Tide was introducing the new Oxi Boost, their most powerful detergent ever, they wanted to prove it on the toughest stains ever in a more exciting way. Luckily there’s a place filled with big, massive, epic sized messes. The Marvel Universe.
We used the Marvel Universe to create the most entertaining product demo ever, turning our characters into action figures, even sending them to the red carpet premiere.